As featured in
I started IVF at 43 — two cycles, two countries, a lot of expensive lessons. The more I spoke to other solo women over 40, the more I recognised the same pitfalls. The same gaps. The same avoidable costly mistakes. I built Solo Fertility 40s to close that gap.
As featured in
The global fertility industry is worth $46 billion (IMARC Group, 2024). Understanding that means understanding the commercial pressures that shape the advice you receive — and why going in informed is essential.
Nobody tells you that the first clinic you find isn't necessarily the right one — or that choosing well is something you can actually learn.
The financial exposure of doing this as a solo woman is real and rarely acknowledged. A budget that makes sense requires a strategy, not just savings.
Fertility consultations move fast. The women who leave with clarity are the ones who walked in with the right questions already written down.
You don't need a partner to navigate this well. You need a framework, the right questions, and someone in your corner who isn't trying to sell you a cycle.
Start fertility treatment already knowing what to do — before you step into a clinic, spend thousands, or make decisions you didn't know enough to question.
Organising your fertility tests, self-advocacy and understanding the business of fertility.
Don't blow your budget on one attempt.
Not just the closest. Clinics vary hugely in ethics, success rates and patient care.
Walk in prepared. Walk out with answers the doctor didn't volunteer.
Build the support team that means you never have to figure this out completely alone.
Takes less than 5 minutes to access — and it's totally free.
Honest writing on fertility treatment, the industry, and what this journey actually feels like.
Read on SubstackNext call: Wednesday 3rd June · 7pm BST
A live virtual call for solo women over 40. Pre-treatment essentials — honest conversation, no clinic affiliations, no toxic positivity.
Reserve your place