I'm a fertility patient advocate and independent information resource for solo women over 40. My authority here is lived experience and no financial stake in what you decide.
Clinics are very good at moving women into treatment. They are considerably less good at preparing them for what lies ahead.
Women over 40 are frequently making emotionally and financially significant decisions while frightened about time, unsure who to trust, and funding treatment alone. The system is not designed to slow down for them — and the cost of that, in wasted money and avoidable mistakes, is high.
There should be something before the consultation. Something independent, grounded in lived experience rather than sales targets.
I created Solo Fertility 40s because I was that woman at 43 — making expensive decisions without the framework to make them well. I came out the other side with a clear picture of what I wish I'd known before I started.
If this resonates, the IVF guide is where to start — the preparation most women wish they'd had before their first consultation — so you walk in already knowing what to do.
A note on impartiality. I'm independent — I don't take money from clinics, and nothing here is shaped by who's paying me.